
(1) описание проекта
аура — это организация / бренд ночных мероприятий для людей, интересующихся альтернативной музыкой и модой.
(2) исходный проект




(3) айдентика
Для начала я загрузила в Chat’a GPT исходный проект и попросила проанализировать данную работу
Потом на сделанных выводов ИИ предложил свой вариант ребрендинга: логитип, цветовое решение и шрифтовую подборку
Взяв за главный референс изображения из Chat’a GPT, я перешла к генерации в MidJourney


(4) промо-материалы
(5) пространство
*промты
логотип — prompt: Vector simple logo for the brand «AURA» on the white background. The logo combines minimalistic circular geometry, symbolizing light or sound waves, with bold and modern typography inspired by Druk Wide Bold. The accents are in bright yellow and white on a black background, emphasizing the energy and stylishness of the brand. The look itself is more modern and simple, with minimalist elements emphasizing style and relevance. --sref https://i.postimg.cc/gJPgDgm2/photo-2024-12-13-19-16-50.jpg, https://i.postimg.cc/nrF08Ms8/photo-2024-12-13-19-16-50-2.jpg --ar 16:9
визитка — prompt: https://i.postimg.cc/cJV54SMS/image-137-03.jpg A sleek and modern business card design for a nightclub brand named 'Aura', featuring a bold logo with neon green and black color scheme, minimalist typography, clean layout, high-contrast elements, premium quality finish, both front and back sides visible, modern futuristic style --ar 16:9 --iw 2
браслет — prompt: Minimalist and modern wristband design for a nightclub, featuring the 'Aura' logo, black base with neon green accents, clean and edgy typography, lightweight yet durable material, bold and stylish design for event entry or branding --ar 16:9
диджейские атрибуты — prompt: black, white and neon green poster design for nightclub, promoting an alternative music event, featuring neon green accents on a dark background, bold typography, simple visual music party objects, aesthetic, targeting a modern audience interested in music and fashion --ar 9:16 --sref https://i.postimg.cc/X7xWNQHv/958601ef3ddf6c9ff99a938e9c979030.jpg --no purple
плакаты — prompt: A modern poster design in black, white, and neon green. There is a 3D clay object of a human figure with fashion accessories, such as sunglasses and a necklace. The figure is dancing. There is a neon green text that says «music party». There is a neon green lightning bolt. The background is dark. The style is aesthetic.
футболка — prompt: High-quality T-shirt design for 'Aura', a nightclub brand, featuring a bold and futuristic logo, neon green and lime color palette on a black base, minimalist yet striking graphics, abstract patterns inspired by sound waves, streetwear aesthetic, edgy and modern look --ar 16:9
худи — prompt: A premium hoodie design for 'Aura' nightclub brand, featuring a bold logo, lime green accents on a black hoodie, futuristic typography, subtle abstract patterns, oversized fit, modern streetwear style, designed for a young alternative music audience --ar 16:9
пространство внутри — prompt: Minimalist and modern rooms design for a nightclub, featuring the 'Aura' logo, black base with neon green accents, clean and edgy typography, lightweight yet durable material, bold and stylish design for event entry or branding --ar 16:9
пространство снаружи — prompt: Minimalist and modern design for night club building outside in the city, featuring the 'Aura' logo, black base with neon green accents --ar 16:9