Concept
A project at the intersection of product design, fashion, and contemporary art. The collection features MacBook sleeves and bags conceptualized as voluminous, tactile, and functional art objects.
The core concept is built upon the juxtaposition between the strict, minimalist design of a premium gadget and its post-ironic «armor.»
Drop #1
At this stage, the design for four models has been developed within a unified concept of «ugly chic» and aesthetic sabotage:
Kitsch Armour Flagship Model A combination of texture, roughness, and softness.
Raw Grunge Model Anti-luxury: working with rough corduroy. Deconstruction of conventional notions of premium materials.
Velvet Goblin Model Theatrical black velvet paired with a grotesque, pleated ruffle.
Safari Disco Model Animalistic kitsch. A combination of artificial tiger fur and striped cotton.
KITSCH ARMOUR
An authorial statement piece, a brand manifesto designed to capture attention—a flagship example.
It was created at the author’s initiative.
The case is designed for a grip from the bottom or the side. The furry plush edge and soft velvet frame provide a pleasant tactile experience whether carried under the arm or in hand, turning the case into a key focal point of your style. A functional external pocket holds a charger, cables, power adapter, smartphone, and small personal items.
The developed structural base allows for adaptation to meet more commercial demands.The long-pile fur can either be removed from the construction (to create a more streamlined, basic version of the cover) or made detachable—fastened with metal snaps.This enables the cover to transform from an art object into an adaptive, everyday accessory, expanding the model’s commercial potential without altering the core frame patterns.
External Dimensions:
Height: 25 cm (+ 6 cm fur trim) Width: 33 cm (+ 6 cm fur trim on the left and right) Depth: 4 cmLaptop sleeve for 14-inch screen diagonal (MacBook Pro 14)
Construction
Methods of connecting parts and assembly, the manufacturing principle, and a description of all product components are provided in the production files.Silhouette / Shape: Flat rectangle with rounded corners Frame: Soft + internal seal for volume and protection Loading: Horizontal (along the wide side) Closure: Zipper Zipper path: P-shaped: fully opens the top surface and symmetrically descends down both side surfaces by 6.5 cm.
Materials
The base is crafted from gray velvet with vertical stitching. The pocket is made of heavy-duty military-style nylon.
The bottom and side panels are trimmed with decorative faux raccoon fur. The model’s edgy character is accentuated by brass hardware and a vibrant, removable pull tab.
— Slate-blue velvet — primary material for the cover (front and back panels).— Military ripstop — durable fabric for the patch pocket.— Faux raccoon fur — decorative trim for the side and bottom edges.— Vertical black-and-white striped cotton — signature accent lining.— Shock-absorbing padding — internal protective layer.— Gray piping tape — for aesthetic finishing of the back seams.— Gray spiral zipper.— Aged bronze grommets (36 pieces).— Pink eco-suede — material for the signature removable pull tab.
Inside, a signature accent lining of natural cotton is integrated with vertical black and white stripes. Special protective borders and an insulating fabric strip have been incorporated to completely prevent the laptop chassis from touching the metal zipper when closing.
All reverse seams are finished with facing tape and beautifully detailed.
Industry Partner
At the initial launch phase, the project adopts an artisanal approach.A local master seamstress serves as the project’s production partner. Contact information is provided in the production files.Partnership structure:1) Design Component (Project Author): Development of the visual language, product design, and structural concept.2) Craft Component (Engaged Specialist): Pattern development and creation based on the author’s concept, technological expertise, and garment construction.This format merges a progressive youth perspective on the fashion industry with the manual craftsmanship of the older generation.
Production Files and Patterns
Uploaded to the group folder.
