PickMe — a marketplace for goods and services with a Pinterest-style feed, but operating on the «Profi.ru» model
The Problem:
A beautiful image showcasing creative work does not always lead directly to its creator.
Existing platforms tend to focus specifically on content, creator popularity, or keyword searching for services, rather than helping users find specialists through visual examples. Consequently, it is difficult for users to quickly locate someone whose style perfectly matches their needs. Portfolios are scattered across social media, marketplaces, and personal websites.
When searching for clients on freelance exchanges, services get lost among similar offerings, half of which are fraudulent.
Solution:
Create a visual search platform for creative professionals where the user initiates the search with an image, rather than a service description.
The user scrolls through a beautiful feed, similar to Pinterest or Instagram (banned in the Russian Federation), briefly viewing works like on Behance, while creators publish goods or services, much like on Kwork, YouDo, or Profi.ru.The platform takes the key benefits and operational principles of the mentioned services but avoids: an overcrowded feed with other content, excessive competition (initially, the application is aimed only at the Russian market), and poor technical support regarding fraud issues.
Format:
A marketplace for creative services featuring an aesthetically curated visual feed—functioning as both a mobile application and a website.
A web platform featuring a minimalist yet aesthetically pleasing visual feed of work, search and filtering tools, dedicated pages for professionals and their services, pricing information, and an easy way to contact the creator.In the future, the product could evolve into a comprehensive ecosystem that connects clients and specialists from various fields beyond the core creative industries.The key differentiator: this is not merely a directory of specialists, a social network, or an inspiration platform. It is an integrated tool that transforms visual interest into a direct connection between the client and the creator.
