Hi! My name is Elya, and I am a motion designer.
In my work, I love creating designs for big events, especially combining the digital and physical worlds. I believe that design systems work best and look most beautiful when they mix these two formats.

Usually, I start my projects by looking at the real world. I try to find one interesting, tiny movement that fits the main topic perfectly. Then, I build the whole visual style around it. Because of this, the final design is always unique, full of life, and makes sense for the project.

The main goal of this project was to bring more people to a ski resort. This business depends on the season, so it is very important to celebrate two main events: the opening and the closing of the season. The resort already had a fun closing party with funny costumes. However, the opening of the season had no promotion in the media at all.

That is why I decided to create a concept for a festival to celebrate the start of the winter season. The event needed to remind people about their favorite winter activity, show that the resort is open, and attract visitors after the quiet summer months.

The main idea for this project was the angle of the slopes. In skiing and snowboarding, angles are everywhere around you — from the mountain itself to the sharp edges of your board or skis. This angle gives you the speed to move. I thought it would be interesting to work with this simple geometric idea.

This project is also about winter sports. The goal was to explain the safety rules on the mountain. However, we all know that people usually do not learn until they make a mistake themselves (like touching a hot stove). So, I chose a different way: I used humor to show what can happen if you do not follow the safety rules.

The whole video looks shaky and jittery. This style reminds people of the moment when someone draws a path in the snow with a ski pole to show you where to go. It also shows the shaky, nervous feelings you have during your very first time on the slopes.

This project is a media platform about finding inspiration in the forest. Today, many designers repeat the same ideas over and over again. Because of this, finding new places for inspiration is more important than ever. This project is created to help with that.

The main idea here is growth and different sizes. It shows how the forest moves and slowly covers new surfaces with green moss and plants. In the same way, our thoughts and our desire for new things never stop and always try to explore the unknown.

All the skills from my projects perfectly match the specific needs of concert tours and big events. For a great promo, it is crucial to speak the same language as the audience and avoid boring, basic ideas. I know how to seamlessly connect the digital world with physical spaces. This creates a complete project where stage screen graphics, promo videos on social media, and physical merch all work together like a single living organism. At the same time, there is always a strong structure behind it: I know how to organize and shape huge amounts of data into a clear design system.
Let’s try to build the visuals for your upcoming release. Send over the tracks or the concert concept, and I will create a concept with a ready-to-use visual idea.